A colleague and UX Director was in need of creative direction for an aggressively-timed brand and website refresh and re-launch, as well as marketing collateral that would be aligned with the new brand.

Powerplay hired and managed a small team of freelance developers, web and graphic designers, illustrators, and motion designers.

We created fresh, branded graphical elements, including the corporate logo, large format print, ad, and trade show collateral, business cards, and company letterhead. We also developed a new web, marketing, and in-product iconographic system, and designed web page layouts for the BitGo corporate website.